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Back in 1954, the R. J. Reynolds Tobacco Company launched the Winston brand of cigarettes which it named after its city of origin, Winston-Salem.

Accompanied by a very good promotional campaign with the very catchy slogan “Winston tastes good like a cigarette should", the brand quickly conquered the number one spot in the US cigarette market and managed to stay at the top for many years.

Through constant innovation in their manufacture as well as redesigning of their visual identity but always maintain their high standards of quality, Winston cigarettes have managed to remain an established, popular brand despite the competition and challenges of the tobacco market and enjoy a solid base of fans from all over the world.